Every business is unique but ultimately each one strives to retain customers and engender loyalty. In doing so, businesses have encountered common problems while working with their prospects, customers, partners and internal staff.

Click on the buttons below for examples of how we have helped our clients successfully employ strategies and tactics to address these business challenges.

• Provide access to up-to-date training materials

• Support your partners' ongoing relationships with customers

• Create channel incentives to increase follow through on leads and closing ratio

• Channel sales kit and extranet

• Channel-specific programs

• Special promotions

Partners are concerned because you are selling direct to customers via your web site

• Answer and offset partner concerns

• Outline your program and how partners fit in the equation

• Offer confidence that site visitors will be directed to an authorized distributor/reseller

• Provide the channel with real-time sales information regarding new prospects

• Channel conflict management

• Partner education

• Online retail/partner locater

• Automated leads transfer

Your channel doesn't understand your product, pricing structures or integration of best practices

• Enable self-paced education

• Generate enthusiasm and advocacy

• Personalized partner extranet featuring online sales training, real-time pricing and promotion information

• One-on-one workshops